BBA DEPARTMENT

Department of Management Studies
Bachelor of Business Administration (B.B.A.)

OVERVIEW

The Department of Management Studies has been offering management education in the form of a BBA since 1998. These programs aim to develop the leadership and organizin skills of future managers. BBA programs cover various aspects of business, including management, finance, accounting, marketing, human resources, and operations management.

Core business courses include accounting, economics, business law, statistics, and organizational behaviour, providing students with a fundamental understanding of business functions. Specialization tracks allow students to focus on specific areas of interest, such as finance, marketing, entrepreneurship, management, international business, and supply chain management.

Practical experience is an essential aspect of BBA programs, allowing students to apply theoretical knowledge to real-world business situations and develop valuable skills. Critical thinking, analytical, and problem-solving skills are developed, allowing students to analyze business problems, evaluate alternative solutions, and make informed decisions. Effective communication and interpersonal skills are developed through coursework in business communication, negotiation, teamwork, and leadership.

Ethical and social responsibility are addressed in BBA programs, focusing on ethical decision-making frameworks and the impact of business activities on society and the environment. Networking opportunities are available for students to build relationships, explore career opportunities, and gain insights into various industries.

This degree serves as a foundation for further education, such as a Master of Business Administration, or for graduates entering the workforce directly.

PEDAGOGY & ACTIVITIES OF THE PROGRAMME

The teaching methodology for Bachelor of Business Administration (BBA) students should be dynamic, engaging, and focused on developing both theoretical understanding and practical skills relevant to the business world. Effective teaching methodologies include case studies, interactive lectures, group projects, simulations, guest speakers, experiential learning, technology integration, feedback mechanisms, adaptability, and ethical considerations. Case studies help students apply theoretical concepts to practical situations, while interactive lectures incorporate discussions, debates, and Q&A sessions. Group projects foster teamwork, communication, and leadership abilities. Simulations provide hands-on experience in managing business aspects, while guest speakers offer real-world perspectives. Experiential learning involves field trips, industry conferences, and workshops. Technology integration enhances learning outcomes and prepares students for the digital age. Regular feedback helps identify strengths and areas for improvement. Adaptability allows for alternative learning resources or personalized support.